Over Richard Lynch
Richard Lynch is Emeritus Professor of Strategic Management at Middlesex University, London. He is an active researcher, lecturer and consultant, particularly in the area of global strategy and sustainable strategy.
Richard Lynch
Richard Lynch is Emeritus Professor of Strategic Management at Middlesex University, London.
Meer over de auteurs
Richard Lynch,
Oliver Barish,
Vinh Sum Chau,
Charles Thornton,
Karl Warner
e.a.
Strategic Management
Paperback Engels 2024 10e druk 9781529672558Verwachte levertijd ongeveer 12 werkdagen
Samenvatting
Taking a truly international approach, Strategic Management offers you comprehensive coverage of all the core areas of business strategy in a reader-friendly way.
Thoroughly updated and with the addition of four brand-new authors, the tenth edition features:
• Balanced treatment of prescriptive and emergent models of strategic management.
• Application of strategic theory to key areas such as technology and innovation, sustainability, entrepreneurial and public sector strategy.
• Cutting-edge content on navigating change in the strategic environment, digital transformation strategies and the role of strategic groups.
• 15 brand new case studies showcasing real-life examples from recognisable brands such as Coca-Cola, Airbnb, Apple, Tesla, Toyota, Alibaba, Samsung, Starbucks and UK banks, plus updated case material throughout.
• A range of practical tools to support your learning, including summaries of key strategic principles, strategic project ideas, critical reflections, questions and further reading.
Specificaties
ISBN13:9781529672558
Trefwoorden:strategie, strategisch management
Taal:Engels
Bindwijze:paperback
Aantal pagina's:760
Uitgever:SAGE Publications Ltd
Druk:10
Verschijningsdatum:29-3-2024
Hoofdrubriek:Strategisch management
ISSN:
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Inhoudsopgave
Part 1 Introduction
Chapter 1 Strategic Management
Chapter 2 A Review of Theory and Practice
Part 2 Strategic Analysis and Purpose
Chapter 3 Analysing the Strategic Environment
Chapter 4 Analysing Resources and Capabilities
Chapter 5 Strategy Dynamics
Chapter 6 Prescriptive Purpose Delivered through Mission, Objectives and Ethics
Chapter 7 Purpose Emerging from Innovation, New Resources and Technologies
Part 3 Developing the Strategy
Chapter 8 Developing Business-level Strategy Options
Chapter 9 Developing Corporate-level Strategy Options
Chapter 10 Strategy Evaluation and Development: The Prescriptive Process
Chapter 11 Finding the Strategic Route Forward from Knowledge, Learning and Networks
Chapter 12 Organisational Structure, Style and People Issues
Part 4 The Implementation Process
Chapter 13 Implementing and Controlling the Strategic Plan
Chapter 14 Green Strategy and Sustainability
Chapter 15 Managing Strategic Change
Part 5 Different Strategy Contexts
Chapter 16 Strategic Leadership
Chapter 17 Entrepreneurial Strategy
Chapter 18 Government, Public Sector and Not-for-profit Strategies
Chapter 19 International Expansion and Globalisation Strategies
Chapter 1 Strategic Management
Chapter 2 A Review of Theory and Practice
Part 2 Strategic Analysis and Purpose
Chapter 3 Analysing the Strategic Environment
Chapter 4 Analysing Resources and Capabilities
Chapter 5 Strategy Dynamics
Chapter 6 Prescriptive Purpose Delivered through Mission, Objectives and Ethics
Chapter 7 Purpose Emerging from Innovation, New Resources and Technologies
Part 3 Developing the Strategy
Chapter 8 Developing Business-level Strategy Options
Chapter 9 Developing Corporate-level Strategy Options
Chapter 10 Strategy Evaluation and Development: The Prescriptive Process
Chapter 11 Finding the Strategic Route Forward from Knowledge, Learning and Networks
Chapter 12 Organisational Structure, Style and People Issues
Part 4 The Implementation Process
Chapter 13 Implementing and Controlling the Strategic Plan
Chapter 14 Green Strategy and Sustainability
Chapter 15 Managing Strategic Change
Part 5 Different Strategy Contexts
Chapter 16 Strategic Leadership
Chapter 17 Entrepreneurial Strategy
Chapter 18 Government, Public Sector and Not-for-profit Strategies
Chapter 19 International Expansion and Globalisation Strategies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
