Internet en social media

Vergroot je online zichtbaarheid en leer hoe je digitale kanalen strategisch inzet met boeken over internetmarketing, social media en online gedrag. Of je nu werkt aan personal branding, contentstrategie of conversieoptimalisatie – hier begint jouw digitale voorsprong.

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Roland Traunmüller

Information Systems

gebondenEngels9781402071744 31-7-2002

Information Systems: The e-Business Challenge Indisputable, e-Business is shaping the future inspiring a growing range of innovative business models. To bring it to the point: the Internet has redefined the way electronic business is performed. Meer

120,99

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Manoj Kumar Lal

Knowledge Driven Development

GebondenEngels9781108475211 12-7-2018

This book presents a new methodology, known as Knowledge Driven Development, for managing project knowledge in an exhaustive and structured manner. The text highlights the importance of efficient project delivery methodology in the overall software development life cycle. Meer

78,83

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L. Flores

How to Measure Digital Marketing

gebondenEngels9781137340689 16-12-2013

Measuring the Success of Digital Marketing explains how to determine the success of a digital marketing campaign by demonstrating what digital marketing metrics are as well as how to measure and use them. Meer

78,37

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S Stratten

UnMarketing – Everything Has Changed and Nothing is Different 2e

paperbackEngels9781119335009 29-11-2016

UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students. Meer

27,30

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Chris Smith

The Conversion Code

gebondenEngels9781119875802 18-4-2022

31,43

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M. Kelley

All Thumbs

gebondenEngels9781137279279 2-9-2014

Mobile devices are now in the hands of nearly half of the world's population. However, 80% of mobile marketing either doesn't work and has a high abandon rate, or doesn't fit into a brand's overall strategy. Meer

43,20

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SV Bradley

Win the Game of Googleopoly – Unlocking the Secret Strategy of Search Engines

gebondenEngels9781119002581 10-3-2015

Rank higher in search results with this guide to SEO and content building supremacy Google is not only the number one search engine in the world, it is also the number one website in the world. Meer

27,28

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C Dempster

The Rise of the Platform Marketer– Performance Mar keting with Google, Facebook & Twitter, Plus the Latest High–Growth Digital Advertising Platforms

gebondenEngels9781119059721 29-5-2015

Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the "always–on" consumer to deliver more personalized engagements across media, channels, and devices. Meer

39,75

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S Korn

Successful Online Start–Ups For Dummies, Australia and New Zealand Edition

paperbackEngels9781118302705 13-11-2012

The how–to guide to starting, funding, running, and exiting a successful online business in less than three months Getting a thriving online enterprise up and running takes more than just a good idea. Meer

22,45

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Lifestyle Brands

gebondenEngels9781137285928 5-12-2012

What do brands like Apple, Diesel, Abercrombie & Fitch and Virgin have in common and what differentiates them from other brands? These brands are able to maintain a relationship with their clients that goes beyond brand loyalty. Meer

85,41

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S Brinker

Hacking Marketing – Agile Practices to Make Marketing Smarter, Faster, and More Innovative

gebondenEngels9781119183174 1-4-2016

Apply software–inspired management concepts to accelerate modern marketing In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. Meer

31,43

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M Anastasi

The Laptop Millionaire – How Anyone Can Escape the 9 to 5 and Make Money Online

gebondenEngels9781118271797 27-4-2012

Go from ZERO to $10,000 a month in 28 days and discover financial freedom online! Every day thousands of people are losing their jobs, their income, and their security perhaps you are one of them. Meer

28,68

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. CIPR

Share This – The Social Media Handbook for PR Professionals

gebondenEngels9781118404843 20-7-2012

Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. Meer

25,90

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The Cambridge Handbook of Consumer Privacy

PaperbackEngels9781108971461 17-12-2020

Businesses are rushing to collect personal data to fuel surging demand. Data enthusiasts claim personal information that's obtained from the commercial internet, including mobile platforms, social networks, cloud computing, and connected devices, will unlock path-breaking innovation, including advanced data security. Meer

48,56

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D Olmez

Selling on Amazon For Dummies

paperbackEngels9781119689331 20-8-2020

27,28

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R Heisterberg

Creating Business Agility – How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage

gebondenEngels9781118724569 17-10-2014

Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage provides a game plan for integrating technology to build a smarter, more customer–centric business. Meer

66,74

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JC Wolfe

Domain Names Rewired – Strategies for Brand Protection in the Next Generation of the Internet

gebondenEngels9781118312629 4-12-2012

An essential guide to navigating the shifting Internet landscape The Internet is about to profoundly change when it explodes from a 21 top level domain world to a 500 to a 1,000 . Meer

70,20

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Mark Skilton

Building the Digital Enterprise

gebondenEngels9781137477705 27-8-2015

The digital economy is at a tipping point. This practical book defines digital ecosystems, discusses digital design using converging technologies of social networking, mobility, big data and cloud computing, and provides a methods for linking digital technologies together to meet the challenges of building a digital enterprise in the new economy. Meer

64,30

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. VMR

87 Ways to Make Your Website More Volunteer–Friendly

paperbackEngels9781118692264 9-7-2013

Originally published by Stevenson, Inc., this practical resource provides strategies for nonprofit organizations to connect with more volunteers through their websites. Meer

77,12

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M Collier

eBay Business All–in–One For Dummies, 4th Edition

paperbackEngels9781119427711 13-3-2018

The selling, marketing, and business tips you need to succeed eBay is the perfect place to learn the ropes of what it′s like running an online business. Meer

43,89

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Internet en social media

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