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Pagina 57 van 3.740 resultaten
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gebondenEngels9781137358165 2-7-2014
This book addresses the challenges and subtleties behind marketing to women and confronts the idea that gender alone can be used as an indicator to target your market.  Meer
47,42
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9781138168671 29-10-2015
This fifth edition of the successful Promotion and Marketing for Broadcasting, Cable, and the Web, 4ed takes an important, timely look at the newest media venue, the Internet.  Meer
202,83
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9781138412545 27-7-2017
247,23
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9781138412293 27-7-2017
For anyone ready to launch a successful career in sales for telecom equipment, services and technologies, or for veterans ready to break through to a higher level, this book provides a practical eight-step program for successful selling.  Meer
247,23
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9781138412378 27-7-2017
It's not just the technology, the people, or the customers. It's all three, and more: call centers are not just places where calls arrive. They are a strategic business asset, the core of your business's customer relationship strategy.  Meer
254,26
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9781138412415 27-7-2017
Today's support operations face greater responsibilities than the help desks of the 1990s. That's because customers expect 24x7 assistance on whatever channel they choose - no matter what type of products and/or services they buy.  Meer
247,23
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9781138118836 18-4-2018
This book examines key contemporary marketing concepts, issues and challenges that affect destinations within a multidisciplinary global perspective. Uniquely combining both the theoretical and practical approaches, this handbook discusses cutting edge marketing questions such as innovation in destinations, sustainability, social media, peer-to-peer applications and web 3.  Meer
296,53
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9781138121270 19-3-2019
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences.  Meer
205,02
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9781138121294 21-3-2019
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences.  Meer
62,90
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9781138083875 7-6-2017
Exploring the conceptual insights provided by the archipelagic 'twist' in the context of tourism principles, policies and practices, this volume draws on an international series of case studies to analyse best practice in branding, marketing and logistics in archipelago tourist destinations.  Meer
67,12
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9781138133655 2-11-2015
This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential tourists.  Meer
246,08
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9781137387240 6-11-2014
Junmin Wan takes a two prong approach to analysing this pressure in Japan in his new volume Consumer Casualties. He first clarifies the consumer preference for habit to identify useful approaches toward solving a number of economic issues, such as gambling and other addictive practices.  Meer
127,62
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781137579805 29-4-2017
Principles of Marketology, Volume 2 focuses on the practical aspect and demonstrates the applications of marketology referring to market orientation, internal marketing, business, market and competitive analysis concepts and techniques.  Meer
64,30
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9781138334762 1-6-2020
Inclusive Development of Society contains papers that were originally presented at the 2018 International Congress on Management and Technology in Knowledge, Service, Tourism & Hospitality (SERVE 2018), held 6-7 October and 15-16 December 2018 in Kuta, Bali, Indonesia and 18-19 October, 2018 at The Southern Federal University, Rostov-on-don, Russia.  Meer
240,19
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9781137601582 7-2-2017
This book counteracts the claim that luxury and sustainability are conflicting concepts, and contends that they can successfully co-exist. Discussing key characteristics of luxury such as craftsmanship and preservation of artisan skills, product quality and durability, and limited quantities of luxury goods, the authors argue that luxury brands are inherently sustainable from economic, social and environmental perspectives.  Meer
183,90
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9781036808983 10-10-2024
44,90
Verwachte levertijd ongeveer 16 werkdagen
GebondenEngels9781032874937 1-11-2024
First Published in 1965, The Marketing of Industrial Products is the product of diverse talents and experiences. The first words of Aubrey Wilson's introduction to this book emphasise the importance and relevance of industrial marketing to everyone connected with industry.  Meer
135,92
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9781032341170 30-1-2025
This is the first book to focus on crowdfunding in sport. Crowdfunding is an important new financial instrument that is becoming more popular with sports organisations, and this book examines the research evidence for crowdfunding and considers how it might be successfully implemented.  Meer
60,96
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9781036501846 10-10-2024
39,71
Verwachte levertijd ongeveer 16 werkdagen
GebondenEngels9781032876917 1-11-2024
First Published in 1968, The Assessment of Industrial Markets offers a quite different approach to the subject of industrial marketing research. The book is essentially practical and contains an important innovation.  Meer
173,42
Verwachte levertijd ongeveer 16 werkdagen

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