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For undergraduate and graduate courses in Strategic Management.
Current theories and practice in an interesting, engaging, and easy-to-read format.
Strategic Management in Action presents current strategic management theories and practice in an engaging and easy-to-read format. Meer
For courses in human relations.
Show Students How Personal and Career Success Stems from the Development of Improved Human Relations Skills
By linking career and personal success to the development of human relations skills, the Eleventh Edition of Human Relations for Career and Personal Success stresses the importance of learning to deal more effectively with others. Meer
“Doing Both shows how Cisco turns business questions into market answers, offering real-life examples that will benefit forward-looking leaders.”
—Jeff Immelt, Chairman and CEO, GE
“The best business books build around a single idea, often contrarian and counterintuitive. Meer
It’s Our Research: Getting Stakeholder Buy-in for User Experience Research Projects discusses frameworks, strategies, and techniques for working with stakeholders of user experience (UX) research in a way that ensures their buy-in. Meer
More than 95% of all consumer product launched in the packaged goods sector fail to achieve their goals for success. Breakthrough Food Product Innovation Through Emotions Research gives a clear answer for innovation teams seeking to increase product success rates by breaking through the clutter in an otherwise undifferentiated, commoditized marketplace. Meer
Success in Innovation tackles its subject from a novel perspective: instead of focusing on factors for success, it specifically examines the factors for failure. Meer
For nonprofits leadership transitions are a time of exceptionally high risk. Here, three internationally-respected experts show how to systematically identify, introduce, support, and monitor leaders in ways that enhance rather than undermine their performance. Meer
The aim of The Best of Long Range Planning is to bring together the best articles on a particular topic from the Long Range Planning Journal, so that readers wishing to study a specific aspect of planning can find an authoritative and comprehensive view of the subject, conveniently published in one volume. Meer
Since the European Union's de-regulation policy for electricity and energy suppliers was implemented, new strategic configurations have emerged. Traditional restraints of geographical limitations on energy companies have been partly removed: the diversity at national regulatory and company level means that the European scene is one of a multiplicity of strategic configurations and developments, whilst also being complex and segmented. Meer
The term Quality of Service, abbreviated QoS, refers to network resource control mechanisms. Quality of Service is the ability to provide different priority to different applications, users, or data flows, or to guarantee a certain level of performance to a data flow. Meer
This book provides a comprehensive, step-by-step approach to organic process research and development in the pharmaceutical, fine chemical, and agricultural chemical industries. Meer
Legendary Silicon Valley visionary and one of the world's greatest business leaders, John Chambers shares the playbook and philosophy that transformed Cisco into a global tech titan and now inspire a new generation of leaders. Meer
Do you want to get to the top? Do you want to know how to rise above the crowd and become a leader in your field? This book contains hard-hitting advice on independence and self-reliance, management dynamics and problem solving, including: tip as if you were the tippee; act like you own the place; and, never be late. Meer
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