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This volume is intended for reference by the commercial sugar cane grower. Disciplines are covered for the successful production of a sugar cane crop. Meer
In International Standardisation of Good Corporate Governance - Best Practices for the Board of Directors the Academy of Directors (AoD) presents a multidisciplinary approach for the governance of a company. Meer
During the last two decades, there have been many reports about the success and failure of investments in ICT and information systems. Failures in particular have drawn a lot of attention. Meer
Where end-users once queued up to ask the IT department for permission to buy a new computer or a new version of software, they are now bypassing IT altogether and buying it on their own. Meer
Highlights theories and technological growth in applied research as well as advances in logistics, supply chains, and industry experiences. Aiming to enhance the expansions made towards an efficient and sustainable economy, this book is essential for providing researchers, practitioners and academicians with insight into a wide range of topics. Meer
Business models rely on the development and use of technologies in logistics and supply chain management in order to continually improve business processes. Meer
As the first decade of the 21st century winds down we have seen a sea change in society's attitudes toward finance. The 1990s can best be described as the decade of shareholder supremacy, with each firm trying to outdo the other in their allegiance to shareholder value creation, or as it came to be known, Value Based Management (VBM). Meer
The emergence of a new type of threat to computer security - the computer virus - has attracted much attention from the media, researchers, and entrepreneurs. Meer
This book examines influential ideas within Management Information Systems (MIS). Leading international contributors summarize key topics and explore a variety of issues currently being discussed in the field. Meer
While many contemporary approaches focus on leadership as the explanatory variable, A Cartography of Resistance expands the approach to include management and command of resistance movements - and of their opponents. Meer
This book examines influential ideas within Management Information Systems (MIS). Leading international contributors summarize key topics and explore a variety of issues currently being discussed in the field. Meer
This textbook offers a comprehensive review of the principles of direct, database, and interactive marketing. The book begins with an introduction to the discipline and goes on to explore each of the major subject areas that would be of relevance in the construction of a direct marketing plan:
Testing and Research
Analytical Techniques
Customer Acquisition
Understanding Buying
Building a Customer Database
Customer Loyalty
Communications Strategy
Communications Briefing
Direct Marketing Agencies
Budgeting
Media Planning
Electronic Channels
Print, Production, and Fulfilment
The Future of Direct Marketing
The text offers a rich blend of theory and examples from professional practice. Meer
Strategic Project Organizing takes a unique approach to project management that places emphasis on the strategic and organizational aspects of projects and their leadership. Meer
Managers are significant actors in contemporary organizations and yet there is very little deep-level analysis of what managers do, and how they understand their managerial selves and social situations. Meer
Marketing communications is a subject which has become popular in both marketing and public relations circles, but sometimes with different parameters. Meer
Hoe vul jij je persoonlijk leiderschap in?
Hoe breng jij het beste in jezelf en in anderen naar boven?
Hoe zorg jij voor een optimale fit tussen werkgeluk en resultaten? Meer
This unique collection of papers, from authors whose experience and nationalities are themselves diverse, captures intellectual and personal reflections on diversity. Meer
'Innovation and Change in Japanese Management' shows which transformation processes and changes can be observed in Japanese companies in reaction to the economic challenges of the past decade. Meer
Information produced and disseminated by an interlocking ecology of computer-based systems and artifacts currently provides the essential means for planning organizational operations and controlling organizational performances. Meer
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