Jouw bedrijf is tot iets in staat wat geen enkel ander bedrijf kan. En zodra je dat haast oneerlijke voordeel kunt grijpen, opent het de deur naar ongekende groeikansen.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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Go from concept to cash in record time.
When you′re working hard on a new product development project, you don′t have time for abstract theoretical concepts. Meer
Of related interest. Design for Success A Human–Centered Approach to Designing Successful Products and Systems William B. Rouse This groundbreaking book offers a comprehensive, methodological framework for the human–centered design of complex systems. Meer
The dominant shareholder-value model has led to mismanagement, market failure and a boost to regulation, as spectacularly demonstrated by the events surrounding the recent financial crisis. Meer
Praise For Results That Last
"Quint Studer is a superb communicator with a deep belief in the power of relationships. His informal tone, sense of humor, and real–world stories bring his business principles to life. Meer
Presents a map of the various options one has on the journey through an alliance; the principles of design; new insights into what has been missing in order to understand alliances; how to find the right partners; purchaser–supplier alliances; some of the consequences that occur when certain principles are violated; how to improve the chances of obtaining excellent results from an alliance and much more. Meer
Does your business, like many of today′s leading companies, make these dangerous competitive mistakes?
Take actions as if competitors did not exist
∗ Collect extensive competitor data but fail to convert it into insights about competitors′ current and potential actions
∗ Fail to project competitors′ likely strategies and moves
∗ Ask the wrong questions about the strategies and actions of current and emerging competitors
∗ Conduct competitor analysis separately from strategic thinking
To prepare your business for market rivalry in the twenty–first century you need an approach to competitor analysis and intelligence that far surpasses the best practices in most organizations today. Meer
Can good-will be good business? Firms are increasingly called upon to address matters such as poverty and human rights violations. The demand for corporate social responsibility (CSR) is directed mainly at top management in multinational corporations who are reminded that, in addition to helping to make the world a better place, their commitment to social action will be rewarded by lasting customer loyalty and profits. Meer
The sports business has become one of the fastest-growing industries in recent years. Sports organizations now have the potential to generate massive amounts of revenue through a variety of different channels, including broadcasting rights, advertising and branding. Meer
Pragmatism is enjoying a renaissance in management studies and the social sciences. Once written off as amoral, relativist and opposed to the ideals of Truth, Reason and Progress, it is now regaining influence in public policy, international relations and business strategy. Meer
Create winning marketing plans like the pros!
Whether you′re starting a new business or launching a new product line within a company, you won′t be able to succeed without a clear plan that defines your goals and how you will achieve them. Meer
Published in association with the Strategic Management Society, The Wiley Strategic Management Series aims to illustrate the ′best in global strategic management′ for academics, business practitioners and consultants. Meer
The Wiley Strategic Management Series aims to illustrate the best in global strategic management for academics, business practitioners and consultants. Meer
In 1984, R. Edward Freeman published his landmark book, Strategic Management: A Stakeholder Approach, a work that set the agenda for what we now call stakeholder theory. Meer
This book deals with the frameworks between customers and suppliers. These frameworks link a customer′s own value creating activities to the competencies and resources of the supplying firm(s). Meer
A collected work of Stafford Beer′s papers, some previously unpublished, spanning 35 years. Presents a coherent vision to guide strategy and manage change. Meer
"Who owns the modern company? And how should owners behave? Rolf H. Carlsson brings a fresh eye and historical depth to the issue of ownership, management and value creation that every firm and its owners must consider. Meer
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